# 07 — SPONSOR AND AD SYSTEM

## Role

Sponsored content is a separate editorially controlled slot.

The sponsor should not rewrite the shared cultural story.

## Personalized sponsor page

A sponsor page may personalize:
- product
- color
- fit
- reader rendering
- copy within approved constraints

The sponsor integration should be explicit and visually legible as advertising / sponsored content.

## Data model

Keep sponsor information structured:
- sponsor
- campaign / issue
- product catalog
- allowed variants
- links
- required disclosure
- personalization rules

## Workflow

The shared issue defines the sponsor slot first.

Reader-specific sponsor creative is generated later, during the personalized-reader stage.

Do not generate personalized sponsor content while the shared issue is still being editorially locked.